1 on 1 weekly 20 min calls

Weekly Brand Strategy - Weekly Accountability

2 Day One on One Personal Branding Workshop - Hands On Collaboration

Personal Brand Guide - Brand DNA - Core Audiences - Brand Content Pillars - Colors - Typography

2 Day Brand Strategy + Identity Workshop - Hands on Collaboration

Brand Brief - Creative Strategy Brief - Logo - Colors - Typography - 1 Page Style Guide

5 Phase Design Process
‍
Research:
7 Point Company Audit - Stakeholder Brand Workshop - Stakeholder Interviews

Strategy:
Distill Research - Clarify Brand Strategy - Define Brand Characteristics and Attributes - Understand the Problems. - Create Briefs - Develop Name & Key Messaging
Brand Brief: Vision - Purpose - Mission - Values
Creative Strategy Brief: Target Market - Competition - Design Objectives - Deadline

Design:
Typography - Wordmark - Logo - Icon - Iconography - Look & Feel - Texture - Color - Animation - Sound

Manufacture:
Packaging - Signage - Business Cards - Website - Favicon - Social Profiles - Advertising - Environments - Vehicle Graphics - Correspondence - Collateral - Uniforms - Swag - Brand Manual - Employee Manual - Reproduction Files

Manage:
Launch & Manage

Brand Brief - Creative Strategy Brief - Typography - Wordmark - Logo - Icon - Iconography - Look & Feel - Texture - Color - Animation - Sound - Packaging - Signage - Business Cards - Website - Favicon - Social Profiles - Advertising - Environments - Vehicle Graphics - Correspondence - Collateral - Uniforms - Swag - Brand Manual - Employee Manual - Reproduction Files

5 Phase Design Process
‍
Research:
7 Point Company Audit - Stakeholder Brand Workshop - Stakeholder Interviews - Employee Brand Workshop -  Employee Interviews - Customer Survey - Focus Groups
‍
Strategy:
Distill Research - Clarify Brand Strategy - Define Brand Characteristics and Attributes - Understand the Problems. - Create Briefs - Develop Name & Key Messaging
Brand Brief: Vision - Purpose - Mission - Values
Creative Strategy Brief: Target Market - Competition - Design Objectives - Deadline

Design:
Typography - Wordmark - Logo - Icon - Iconography - Look & Feel - Texture - Color - Animation - Sound

Manufacture:
Packaging - Signage - Business Cards - Website - Favicon - Social Profiles - Advertising - Environments - Vehicle Graphics - Correspondence - Collateral - Uniforms - Swag - Brand Manual - Employee Manual - Reproduction Files

Manage:
Launch & Manage

Brand Brief - Creative Strategy Brief - Typography - Wordmark - Logo - Icon - Iconography - Look & Feel - Texture - Color - Animation - Sound - Packaging - Signage - Business Cards - Website - Favicon - Social Profiles - Advertising - Environments - Vehicle Graphics - Correspondence - Collateral - Uniforms - Swag - Brand Manual - Employee Manual - Reproduction Files